This Privacy Policy describes how 777pk collects, processes, stores, shares, and protects the personal information of players and visitors to the 777pk platform. It applies to all 777pk products and services, including the sports betting section, live casino, slot library, cashier, and all account management features. Reading this policy carefully will help you understand your rights and our obligations as a data controller.
All personal data stored by 777pk is encrypted at rest using industry-standard protocols.
777pk does not sell, rent, or trade your personal data to third-party marketers under any circumstances.
You may access, correct, or request deletion of your personal data held by 777pk at any time.
777pk retains data only for as long as is necessary or legally required — not indefinitely.
Promotional communications are sent only where you have actively opted in. Opt-out is always available.
Data handling at 777pk meets the compliance obligations of our international gaming licence framework.
This Privacy Policy is issued by 777pk ("777pk", "we", "us", "our"), the operator of the online gaming platform accessible at 777pk.asia. 777pk acts as the data controller in respect of all personal data collected from players and visitors in connection with use of the 777pk platform, its products, and its services.
777pk is committed to protecting the personal information of every individual who interacts with the platform — whether as a registered player, a visitor browsing the site, or a person who contacts our support team. This Privacy Policy explains in clear terms what data we hold about you, why we hold it, how long we keep it, and what rights you have in relation to it.
This policy applies to all personal data processed by 777pk in connection with:
By registering an account on 777pk or otherwise using the platform, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and processing of your personal data as described herein. This policy is incorporated by reference into the 777pk Terms and Conditions.
777pk collects the following categories of personal data, depending on your interaction with the platform:
| Category | Data Types | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, nationality, CNIC / passport number and image | Registration & KYC verification |
| Contact Data | Mobile number (Pakistani format), email address, correspondence address | Registration & account updates |
| Financial Data | JazzCash / EasyPaisa account identifiers, bank account details (for bank transfers), transaction history, deposit and withdrawal records in PKR | Cashier use & KYC |
| Gaming Data | Betting history, casino game play records, slot sessions, wager amounts, win/loss records, bonus usage | Ongoing platform use |
| Technical Data | IP address, device type, browser type and version, operating system, session timestamps, login history | Every platform visit |
| Behavioural Data | Page navigation patterns, feature usage, session duration, click events | Every platform visit (via cookies) |
| Communications Data | Support chat transcripts, email correspondence, complaint records | Support interactions |
| Responsible Gaming Data | Self-exclusion status, deposit limits set, session limit history, cooling-off periods | When tools are used |
Special Category Data: 777pk does not intentionally collect sensitive special-category personal data (such as health data, political opinions, or religious beliefs) from players. If you choose to disclose such information voluntarily during a support interaction — for example, disclosing a gambling addiction in the context of a responsible gaming request — that information will be handled with strict confidentiality and used solely to assist you.
777pk collects personal data through the following means:
777pk processes personal data on the following legal bases, depending on the specific processing activity:
Where 777pk relies on legitimate interests as a legal basis, a balancing test has been conducted to ensure that those interests do not unfairly override your rights and expectations as a 777pk player. You may request further information about specific legitimate interests balancing assessments by contacting 777pk support.
777pk processes your personal data for the following specific purposes:
6.1 What Are Cookies. Cookies are small text files placed on your device when you visit 777pk. They allow the platform to recognise your device, maintain your session, and store preferences. 777pk uses both first-party cookies (set by 777pk directly) and third-party cookies (set by service providers we use).
6.2 Categories of Cookies Used by 777pk:
6.3 Managing Cookies. You may manage or disable non-essential cookies through your browser's cookie settings or through the 777pk cookie preference centre. Disabling certain cookies may affect your ability to use some features of the platform. Strictly necessary cookies cannot be disabled.
777pk does not sell, rent, or trade your personal data. We share your data only in the following defined circumstances:
Data Processing Agreements: All third parties who process personal data on 777pk's behalf are required to enter into a data processing agreement that obligates them to process your data only for specified purposes, to implement appropriate security measures, and to return or delete data upon termination of the service relationship.
777pk operates as an internationally licensed gaming platform. Your personal data may therefore be transferred to and processed in countries outside of Pakistan, including the jurisdiction in which 777pk holds its gaming licence and the locations in which our technology infrastructure, payment processors, KYC providers, and game content providers are based.
Where personal data is transferred internationally, 777pk ensures that appropriate safeguards are in place to protect your data. These safeguards may include:
You may request further information about the specific international transfer mechanisms applicable to your data by contacting the 777pk Data Protection contact detailed in Section 16.
777pk retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, to comply with applicable legal obligations, or to resolve disputes. The following general retention periods apply:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account registration data | Duration of account + 5 years post-closure | Legal / licensing obligation |
| KYC identity documents | 5 years from verification date | AML regulatory requirement |
| Financial transaction records | 5 years from transaction date | AML / licensing obligation |
| Gaming / betting history | Duration of account + 3 years | Dispute resolution / compliance |
| Support communications | 3 years from last interaction | Legitimate interests / legal claims |
| Marketing consent records | 3 years from last interaction | Accountability obligation |
| Technical / log data | 12 months | Security / fraud detection |
| Self-exclusion records | Indefinite (active exclusion) + 5 years | Responsible gaming obligation |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised such that it can no longer be associated with any identifiable individual.
777pk implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include:
While 777pk implements robust security measures, no internet-based platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your 777pk account credentials. If you believe your account has been compromised, contact 777pk support immediately at [email protected].
Depending on your jurisdiction, you may have some or all of the following rights in relation to your personal data held by 777pk. To exercise any of these rights, contact 777pk using the details in Section 16.
Request a copy of the personal data 777pk holds about you and information about how it is being processed. We will respond within 30 days.
Request that inaccurate or incomplete personal data held by 777pk be corrected or updated. Most account details can be updated directly through account settings.
Request deletion of your personal data where it is no longer necessary for the purpose it was collected, subject to 777pk's legal and regulatory retention obligations.
Request that 777pk restricts the processing of your data in certain circumstances — for example, while the accuracy of data is being contested.
Receive a copy of personal data you have provided to 777pk in a structured, commonly used, machine-readable format, where processing is based on consent or contract.
Object to processing of your personal data where 777pk relies on legitimate interests as the legal basis, including objecting to direct marketing at any time.
To exercise any of these rights, submit a written request to 777pk support. We will verify your identity before processing any rights request and will respond within the timeframes required by applicable law — typically 30 days, with possible extension for complex requests.
12.1 Opt-In Only. 777pk sends promotional communications — including information about bonuses, cricket betting offers, PSL promotions, slot tournaments, and VIP rewards — only to players who have actively opted in to receive such communications during registration or subsequently through account settings.
12.2 Channels. Where you have opted in, 777pk may contact you via SMS to your registered Pakistani mobile number, via email to your registered address, or via push notification if you have enabled this through a browser or app.
12.3 Opting Out. You may withdraw your marketing consent and opt out of all promotional communications at any time by:
Opting out of marketing communications does not affect your receipt of transactional or account-related messages — such as deposit confirmations, withdrawal notifications, KYC requests, or security alerts — which 777pk sends as part of its contractual obligations to you.
777pk enforces a strict minimum age of 21 years for all account holders and platform users. The platform is not directed at, and does not knowingly collect personal data from, persons under the age of 21.
Where 777pk has reason to believe that an account is held or being used by a person under the age of 21, the account will be suspended immediately pending investigation. Any personal data collected in connection with an underage account will be deleted following the conclusion of the investigation, except where retention is required for regulatory or legal reasons.
If you believe that a person under 21 has registered or is using a 777pk account, please notify us immediately at [email protected]. We take such reports seriously and will investigate promptly.
The 777pk platform may contain references to or integrations with third-party services — including game content providers, payment processors, and identity verification tools. Where such third-party services have their own interfaces or privacy practices, this 777pk Privacy Policy does not apply to those third-party services.
777pk is not responsible for the privacy practices of third-party services accessed in connection with the platform. We encourage you to review the privacy notices of any third-party service providers with whom you interact, including JazzCash, EasyPaisa, and any banking institution used for transfers to and from your 777pk account.
Game content studios providing live dealer and slot content to 777pk operate as independent data controllers in respect of the limited game session data they process. 777pk selects only game providers who maintain adequate data protection standards consistent with 777pk's licensing obligations.
777pk reserves the right to update or modify this Privacy Policy at any time to reflect changes in our data processing practices, applicable laws, or licensing requirements. The date of the most recent revision is displayed at the top of this page.
Where changes are material — meaning they significantly affect your rights or how your data is used — 777pk will notify active players via their registered email address or via a prominent notice on the 777pk platform, with a minimum of 7 days' notice before the changes take effect.
For non-material changes, the updated policy will be published on this page and will take effect from the date of publication. We encourage you to review this policy periodically to remain informed about how 777pk protects your data.
If you have any questions, concerns, or requests related to this Privacy Policy or the way 777pk handles your personal data, please contact us using the details below. All privacy-related communications should be made in writing.
777pk Data Protection Contact
Email: [email protected]
Subject Line: "Privacy Request — [Your Account Username]"
Platform: https://777pk.asia
Languages: English and Urdu
Response Time: Within 30 days for formal data subject rights requests; within 48 hours for general privacy queries.
Complaints. If you are not satisfied with 777pk's handling of your personal data or a data subject rights request, you have the right to lodge a complaint with the relevant supervisory authority in your jurisdiction or with the regulatory body overseeing 777pk's gaming licence. 777pk would appreciate the opportunity to address your concern directly before any supervisory complaint is filed — please contact us first so we can attempt to resolve the matter promptly.
Please include your full name, registered 777pk account email address or mobile number, and a clear description of your concern or request in all privacy-related correspondence. This will help us locate your records and respond more efficiently.
777pk handles your information responsibly so you can focus on cricket betting, live casino, and slots — with PKR deposits via JazzCash and EasyPaisa.
21+ only · Gambling involves financial risk · Play responsibly · Responsible Gaming